Brand development and promotion depend not only on customers, suppliers, and distributors but also on design companies. Design has a direct impact on product sales. According to marketers, about 70% of purchase decisions take place right at the store shelves. The functional task of product packaging is to protect the product during transportation and storage.

The marketing goals are:

• To inform.
• To display.
• To make it different from others.
• To create a series.
• To convey the consumer experience.
• To sell.

The creation of a product and packaging design consist of several stages, the right sequence of which is important. Those stages are:

• Product research.
• Comparison with analogs on the market.
• Solving the problem of product practicality.
• Assessment of consumer segment requirements.
• Concept development.
• Implementation.

Contact ”Sparsis” Marketing Agency and our talented designers will create an original packaging design for your product.