Marketing campaigns are a set of activities planned within a certain period and strategy for the promotion of products or services.

Executing marketing campaigns begins with the planning of marketing campaigns. The implementation of marketing campaigns includes the following stages:

• Selection of appropriate advertising tools,
• Selection of events schedule, locations,
• Creating a marketing campaign budget,
• Providing feedback to the consumer, collecting opinions, and analyzing effectiveness.

Quality planning and execution of marketing campaigns is a necessity for any business, small or large, as it is a great way to achieve some of the company’s strategic goals over some time.